Carbify: Luxury Meets Sustainability

At Beyond, one of Cape Town’s most exclusive villas, we captured the essence of Carbify’s carbon and recycled plastic suitcase line—luxury, durability, and eco-conscious travel, all in one.

Concept: Sustainable luxury travel


Over two shoot days, we worked with four models to showcase Carbify’s stylish suitcases against the stunning backdrop of the Atlantic Ocean. Partnering with Jaguar, which provided an electric vehicle, we highlighted the sustainable, eco-friendly lifestyle. With two talented stylists on board, the shoot was the perfect mix of luxury travel and environmental consciousness.

Here’s what made this shoot stand out:

Location: Beyond, luxury villa in Cape Town

Partners: Jaguar (electric vehicle sponsor)

Crew: 4 models, 2 stylists

Vibe: travel, luxury, eco-consciousness

Highlight: Sustainable suitcases with a backdrop of the Atlantic Ocean

Made locally by ShootShare®

From concept to production - every service we provided to create this shoot:

1. Creative & Conceptual

  • We develop unique, tailored concepts for each shoot, ensuring the brand’s vision is fully realized.

  • We craft visually appealing sets that amplify the product’s story, whether indoors or outdoors.

  • We collaborate closely with brands to integrate their products naturally into our creative narrative, ensuring alignment with brand values.

  • We find the perfect settings, from urban landscapes to stunning natural backdrops, to enhance the story of the product.

  • We select diverse models and talent that match the style, aesthetic, and target audience of the brand.

  • Our professional stylists carefully curate outfits that align with the brand’s identity and complement the product.

  • High-quality photography and video production, capturing every angle in stunning detail.

2. Production

3. Post-Production

  • We use expert lighting techniques and advanced equipment to ensure every shot is perfectly lit and visually stunning.

  • Comprehensive editing services, including color correction, retouching, and video editing, to polish and perfect each piece of content.

  • We provide high-resolution images and videos for both print campaigns and digital marketing.

4. Project Coordination

  • From concept to completion, we handle all logistics and ensure the project runs smoothly and on schedule.

  • We create tailored content optimized for social media platforms to boost brand engagement and visibility.

  • Capture the essence of the shoot with exclusive behind-the-scenes footage and photography.

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